A walk around the range at Orange County National for the PGA Show Demo Day would elicit numerous emotions, “oohs,” and “aahs.”
No matter the manufacturer, though, there’s no doubt that everyone across the golf industry put their best foot forward on Day 1 of the annual merchandise show.
One brand that undoubtedly made its presence known was Cleveland/Srixon Golf. With a solid mix of product, display and added flair, what will be in 2015 for the brand was stated very clearly.
New at the show are the CG Black Custom Driver and CG Black CB irons, which Cleveland is using to appeal to a wide variety of golfers.
The CG Black Custom is a lightweight, adjustable driver engineered for amateur golfers who score better. Optimized for golfers who have a swing speed between 85 mph and 105 mph, the CG Black Custom is one of the lightest drivers on the market. The CG Black Custom driver offers adjustable lofts ranging from 9° to 12°, and comes standard with a Mitsubishi® Bassara E50 graphite shaft.
The new CG Black CB irons were designed for better amateur golfers with swing speeds ranging from 85 mph to 105 mph. The CG Black CB irons were developed for players who prefer to work the ball toward the flag stick, but still want plenty of forgiveness.
Also new from Cleveland, although not available until the spring, will be the CG TFI Smart Square putter.
While the new products were key to Cleveland/Srixon’s impressive showing at demo day, there was plenty of focus on products that have already been released to the public from Srixon and sister brand XXIO.
For Srixon, it’s all about the Z Series, which features 745 and 545 models geared towards a wide variety of players. The Z 745 irons carry a muscleback design, thin top line and really fit the eye and feel of a good player. The 745s are a bit more forgiving and are cavity back for an added boost.
The line also features two drivers, fairways and hybrids.
XXIO is another interesting piece to the Cleveland/Srixon puzzle. With stellar market share in Japan, XXIO has been brought to the U.S. and appeals to those seeking premium materials at a premium price point. The XXIO line features a driver that retails between $600 and $800, irons that touch the $1,500 mark and premium balls that cost $80 — $80! — for a dozen.
More 2015 PGA Show Hot Links:
– 5 Questions With TaylorMade Golf’s Jory Mendes
– 2015 PGA Show: Demo Day Live Blog
– Bubba Watson Front And Center At PGA Show
– 5 Things We’re Looking For At PGA Show Demo Day
